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It is important not to overuse keywords in your copy as this may be viewed by search engines as spam, which could result in lower rankings.<br /><br />If you want to get the most effective results from your SEO efforts, it is crucial to work with an experienced and reputable company which has established strategies. BruceClay is an SEO consulting firm which has been helping their clients expand since. Their team of experts in search marketing have an average of more than 10 years of experience and will help you determine the most effective strategy for your company.<br /><br />The freedom and fun of being a self-employed SEO contractor is accompanied by a lot of responsibility however. You're now accountable for making many decisions that were once made by superior team members or managers. This can be stressful if you aren't equipped to make decisions quickly and accurately. 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